the sparkling collection

Les Scintillants 1944 Paris instantly brightens the eyes with its light, buildable texture. A touch of sophisticated sparkle to enhance any make-up look.

The Korean Routine

Inspired by K-Beauty, the 1944 Paris Korean Routine awakens radiance and intensely moisturises the skin. A simple, modern and effective routine for a visibly brighter complexion.

The Korean Routine 1944 Paris

New products

Discover the new 1944 Paris make-up collection: refined textures, timeless shades and beauty essentials, from lipstick to highlighter, designed to enhance every gesture with elegance and ensure long-lasting make-up for everyday wear.

Magnetic Eye Makeup Palette

The magnetic palette

Enter the world of 1944 Paris beauty tips: expert techniques for mastering makeup application, personalised recommendations based on textures, and inspiration to reveal your radiance. Because successful makeup is above all a matter of technique, light and precision, we share with you the secrets that make all the difference.

Our Makeup Sets

Makeup sets designed as complete looks: perfect combinations to enhance your complexion, eyes and lips with ease.

Vegan Gel

The Vegan Gel 1944 Paris has been specially designed to combine professional quality and ethics. Its 100% vegan formula, free from animal-derived ingredients, is ideal for those seeking a sustainable and environmentally friendly solution without compromising on performance.

Ideal for nail technicians and beauty enthusiasts, this gel is a real asset for flawless results that are both modern and ethical.

Female hand with short nails painted fuchsia pink, resting on a crumpled golden leaf.

Our best sellers

The Best Sellers 1944 Paris collection brings together our beauty essentials: high-performance formulas, sensorial textures and colours that enhance every style. From make-up to skincare, these products are designed to satisfy every desire, without compromise.

Beauty tips

This treatment is suitable for all skin types. Its ideal whipped cream texture penetrates instantly, leaving a matte, velvety finish. Apply to the face before going to bed. Upon waking, your skin will be quenched, replenished and radiant.

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Shop by category

Explore our categories and find the makeup essentials that reveal your style: lips, complexion, eyes, nails... The entire 1944 Paris universe brought together to enhance every moment.

Explore our ranges

Smooth textures, harmonious colours and beautifying gestures: explore our ranges and create elegant, natural makeup looks day after day.

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The icons of 1944 Paris

The essentials that define our vision of beauty: masterful finishes, elegant shades and intuitive application.

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The art of the perfect complexion

Our selection for a luminous, natural and perfectly even complexion, from morning to night.

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Essential eye makeup

Precise textures, deep colours: everything you need to intensify your gaze in one simple step.

BB Cream

24 five-star reviews

Our BB Cream is acclaimed for its natural, luminous finish: it evens out the complexion, blurs imperfections and leaves the skin soft, fresh and perfectly hydrated throughout the day. A light texture, a radiant result... and delighted customers.